CLIENT CONTENT

One of the courses we run in the second year of the degree involves student groups working with an external client to create content.

The groups are formed across the 'craft' streams of radio, screen production and journalism to blend a range of skills.

Students are required to negotiate a creative brief with the client, which entails defining a target audience and answering client objectives. They then produce a content package, which includes video, audio and written content. See below for examples of the content produced.

Mach 3

A recruitment campaign for an engineering company, highlighting the core values of the business.

Christchurch Methodist Mission

A multi-media campaign designed to "Share the Love" and raise awareness of the Christchurch Methodist Mission, their initiatives and in particular their annual 'Support a Family'- which runs every Christmas.

NASDA

An awareness campaign for NASDA to support their application process.

Pitter Patter Ltd.

A campaign to refresh their content, highlighting the holistic teaching approach and the services they offer.

Ara Foundation

A campaign to increase the number of Ara students applying for grants from the Ara Foundation - Why Not?

Te Ōhaka

A campaign to bring more awareness to Te Ōhaka, the start-up incubator run by Ministry Of Awesome.

Camp Wondergirl

Inspiring, empowering and educating girls age 8-12 to explore mindfulness, embrace uniqueness, and express superpowers!

Happy Spine

'The Posture Pandemic' is a campaign raising awareness of the ongoing decline in people’s spinal health and encouraging audiences to commit to a wellness journey with Happy Spine.

Risingholme Learning

Risingholme Community Centre are rebranding to Risingholme Learning. The team were tasked with creating content and advertising to highlight the rebrand.

New Zealand Institute of Building

The 'Building Connections' campaign goal was to create stronger connection between the NZIOB and their student members.

Myovolt

Myovolt Is a new wearable vibration therapy that targets joints and muscles for recovery and warming up. The team created TVCs, podcasts, radio ads a media plan and publicity ideas.

GirlPowered NZ

This campaign has been created to give GirlPowered NZ brand awareness and a suite of content to use on its social media platforms to create traction.

Age Concern Canterbury

The aim of this content is to encourage more people to get involved with Age Concern Canterbury and to raise awareness of the issues elderly people face

The Kite Program

A campaign to engage charities and foundations and highlight the digital platform created to improve the well-being and mental health of its users.

NZ Police

The ‘Be Safe, Feel Safe’ campaign is a collaborative project involving Canterbury Police and the New Zealand Broadcasting School.

Waka on Avon

The theme of this multi-media campaign was to focus on Waka on Avon's three key principles: Education, Conservation and Entertainment

Ramada Suites

The objective of the campaign was to demonstrate that Christchurch has so much to offer. and that Ramada Suites is an affordable, central place to stay.

Rotary Oceania

The content produced was designed t to give Rotary Oceania a re-fresh that will appeal to a younger target audience of 16 to 24-years-old.

Willowbank

The purpose for the campaign was to educate the public and create a better understanding of the conservation work that Willowbank do.

Gap Filler

A local social enterprise which fills gaps with interesting and useful activities. This content is aimed at women in their mid 30's.

SPELD NZ

This Auckland based organisation, provides support for people with Specific Learning Disorders. This content is aimed at parents and potential new SPELD tutors.

Daveles Fence Posts

A local fencing company that produces high quality, economical and sustainable fence posts. This content is aimed at farmers.

Christchurch Symphony Orchestra

An in school residency programme is the focus of this campaign. The Christchurch Symphony Orchestra requested content aimed at parents and primary schools.

Hohepa Canterbury

A local non-profit organisation that supports individuals with special needs. This content is aimed at parents/caregivers and potential employees.

The Plainsmen

This content features a local male choir looking to recruit new younger members.

Brackenridge

People with disabilities tend to be seen as a burden or a charity case. Instead of focusing on what people with disabilities are unable to do, showcased #IAMABLE

Ara Art and Design

Ara Art and Design provide students with relevant skills and industry knowledge, so graduates are well-equipped for the workplace from day one.

Trees for Canterbury

Replenishing Christchurch's natural landscape through donating and planting trees.

Sensibel - Mapping Human Sentiment

The purpose of Sensibel is to unlock the experiences of cyclists and people in general moving around public spaces.

Pitter Patter Dance

Pitter Patter Dance keep little one’s imagination alive and their feet moving.

Here's how to Dogwatch

They come with their tail wagging and a heart ready for a home

Re-discover your passion for song

Let the Christchurch City Choir guide you towards excellence in choral performance.

Get a life... in a vacant space

Boasting projects like Imagination Station, Rekindle, Rollickin’ Gelato and FESTA, Life in Vacant Spaces is transforming Christchurch's bare land into pop up projects.

Be the support the child of a prisoner needs

Children of inmates are almost 10 times more likely to end up in prison, but you can change that.

Become a chum of Cholmondeley

Cholmondeley Children's Centre lends families a helping hand during any crisis; big or small.

The strongest gym in town

Atlas Gymnasium is a multifaceted gym with true character, located just outside the city centre you’re welcomed by a warm community feel.

What is social enterprise?

Like a business and like a charity; social enterprises make money and help people.